The latest in food and drink culture.

Vic Grown

Vic Grown is a celebration of the best products and producers in the state. The diversity of our climate, matched with the innovation, passion and skills of our producers means we grow and make some of the best food and drinks in the world.

Putting Victoria’s local producers on show

A series of activations highlighting the high quality food and beverages produced in Victoria’s regions.

24 August: Echuca Murray Food & Drink Showcase Series 
A free-to-enter celebration of local produce and producers with tastings and entertainment aplenty.

1 September 2024 – 16 February 2025:  Echuca Farmers Market
Every first and third Saturday of the month Echuca’s Aquatic Reserve bursts into life with delicious local goods.

28 September 2024: The Great South Coast Food and Fibre Showcase
Masterclasses, meet-the-producer encounters, market stalls, and kids’ activities. Plus, the opportunity to try the best cheese, meat, seafood, wine and spirits in the region. It’s the Great South Coast Food and Fibre Showcase – don’t miss it.

20 October 2024: Otway Food & Fibre Showcase 
The Otway region is gearing up to showcase the fabulous things that are locally grown and sown, with music, a local market and no shortage of food and drink.

3 November 2024: The Harvest Festival: Producers and Growers of the South West Region
Presentations and workshops by producers, a market hall and static display and communications and engagement with trade after the event to connect agribusinesses directly with chefs and retailers.

16 November 2024: Murrindindi Harvest Celebration
A showcase of local produce, with food stalls, cooking demonstrations and workshops, plus the chance to chat with producers and purchase local produce.

20 December 2024: ECOSS Twilight Market and Artisan Food Extravaganza
A celebration of local food and producers with a focus on zero-waste living. Expect food stalls, live music, kids’ activities and cooking demonstrations.

Producer Profiles

Producer Profiles

Recipes

Recipes
Whether you’re in the market for small-batch honey or leafy greens from a family farm, organic sourdough or kombucha produced by a social enterprise, you’ll find it in Victoria – fresh from Australia’s food bowl.

The Produce Index

The Produce Index

Interactive Producer Map

Drink Victorian

Drink Victorian

Visit Vic

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